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Archive for February, 2009

Why Am I Special? – Insight Into Personal Branding

Among career transition professionals, one of the catch phrases that is being bantered about these days is “personal branding.” Popular wisdom dictates that you must not only have a strong personal brand, but also must have the ability to project that brand 24/7! No wonder many people are walking around thinking….”whaaaat????”

One way of understanding personal branding is that it is an invisible tagline that follows you wherever you go. Just think about it. You are the “go-to guy when deals fall apart” or you are the “one who takes care of all the details and makes everything run like magic” or maybe even “the one who always delivers”….any of these resonate with you? Can you think of what your tagline would be and more importantly, is that how you want to be known???

Personal branding is where your inner perceptions of yourself and the perceptions of others around you intersect. To put it simply, it is walking your talk on a consistent basis. Getting to the very essence of your personal brand begins with a single question: Why am I special? What unique combination of skills, personality traits and abilities do I bring to the table that no one else does?

Why am I special?

I have a set of behavioral traits that affect not only the way I communicate with others, but also my focus in my dealings with others.

I am motivated by things that are important to me, that others may not care about at all!

I have a temperament that exhibits how I flow energy, how I take in information, how I prefer to make decisions and the basic day-to-day lifestyle that I prefer.

I have a unique set of talents / strengths that can bring great value to my work and life if they are properly channeled and developed

Add to this your personal background, family culture, the companies you have worked for, and the “world view” that you alon Read the rest of this entry »

Certified Occupational Therapy Assistants

Those seeking employment in the healthcare sector can benefit greatly by choosing to be occupational therapy assistants. Certified occupational therapy assistants are assured excellent job opportunities in leading healthcare facilities with high remuneration and associated benefits. OT assistants should have good communication skills and be dedicated to their profession. The job involves working with patients with various physical and mental disabilities and providing high quality patient care.

Occupational Therapy Assistant Duties

In consultation with the therapist, a therapy assistant works with patients to improve the quality of their lives by developing and implementing OT treatment plans. These healthcare professionals utilize their knowledge, skill and effort to assist patients get back to a normal lifestyle. They help patients carry out the prescribed rehabilitation exercises and activities, and successfully navigate their living environment.

Basic Requirements to Practice in the U.S

To practice in the United States as a COTA (Certified Occupational Therapy Assistant), the occupational therapy assistant must hold a state-issued license in addition to an associate degree from an accredited college.

Comfortable Working Conditions

Therapy assistants can work in a range of healthcare and community based settings including rehabilitation centers, institutions, community centers, long term acute care centers, residential centers and hospitals. They have the option to work in flexible work schedules – part-time, full-time, long term or short term. Professionals who like to work in various locations can opt for traveling jobs.

Meet Your Professional and Personal Career Goals

Choosing OTA career as your profession, you can achieve your professional as well as personal goals. Th Read the rest of this entry »